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New Year’s Eve – Vodafone processed 35 million messages

Lisbon, 2 January 2003 – On 31 December and 1 January, Vodafone’s SMS service processed around 35 million text messages, nearly three times the SMS traffic recorded one year ago. Of the total number of messages processed on the network, around 11 million were sent by Vodafone customers.

The peak for voice traffic was between 6 and 7 p.m. on 31 December and between 00 and 01 a.m. on 1 January, while text messages were at their highest between 8 and 9 p.m. on 31 December and between 00 and 01 a.m. on 1 January.

In spite of the high volumes of traffic at New Year’s Eve, the processing of voice calls and text messages on Vodafone’s network went smoothly. Vodafone had anticipated the increased numbers of calls and text messages over the holiday period by reinforcing both its call processing capacity, especially in the major urban centres, and the capacity of its text message transmission platform.